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Meet the change makers

All organisations who do something worthwhile are ultra-clear on their mission. Ours is simple. We come to work every day with this single aim: To equip leaders to build remarkable organisations.

That’s it.

We’re a team with real-world experience of working with leaders to grow their companies in ways that are both creatively fulfilling and commercially rewarding.


Katie Bolas

Katie Bolas is a leading figure in business support for the digital, creative and tech industries. She cut her teeth at the digital consultancy, Reading Room, where she led the Manchester office and became their youngest ever company director at 23. During this time, she remodelled the division - making it 300% more profitable.

Katie went on to pioneer a new way of delivering business support to the DCT community in Manchester. Over 2 years, while at Business Growth Hub, she supported more than 180 businesses to scale, through a combination of business growth programmes and 121 support.


Mark Harland

Mark Harland is a leader, consultant and social entrepreneur. Over his career, he has worked extensively with global brands including Cadbury and Jaguar, as well as supporting high growth SMEs working with their management teams to unlock growth potential.

Mark has more than 25 years’ experience in running businesses and coaching leaders from business and third sector organisations.

Managing Director

Matthew Johnson

Matt Johnson has spent more than 18 years growing a number of businesses, including the digital agency Mando, of which he was co-founder and CEO. Mando works for leading global brands and is one of The Sunday Times top 100 companies to work for.

After selling his interest in Mando Group in 2013, Form was born with the mission of equipping leaders to build remarkable organisations.

Matt is also a co-founder of Be One Percent, a charity empowering people to invest in projects supporting global communities.


Jon Minchin

Before joining Form, Jon spent a number of years at Unilever managing the creative aspects of global innovation projects and helped to shape and define
some €1bn brands including Magnum and Lipton.

He’s been on the judging panel for Santander's Emerging Entrepreneurs programme for the UK’s top University entrepreneurs.

He works closely VC&PE backed businesses helping to clarify their positioning and strategic advantage to accelerate their early growth. He’s supported over 200 leaders and organisations create clarity and change.


David Crawford

David Crawford has worked for the last 25 years in marketing and digital agencies of all shapes and sizes.

He was most recently Managing Director of Branded3, one of the UK’s leading search agencies, and has also held senior positions at McCann, BJL and twentysix.

He has worked directly with clients such as American Airlines, UPS and Bentley and held positions in a number of tech start-ups delivering their digital & marketing strategies.


Martina Gobec

Martina is a design strategist, leader and coach and has led creative teams at the likes of Sony, ustwo and Bain & Company. She is passionate about creating meaningful, human experiences out of technology services and products.


Dr Tharaka Gunarathne

Dr.T is a Clinical Psychiatrist & Professional Keynote Speaker. He's spent the majority of his career in the NHS but works nationally and internationally with SME's and companies in the FTSE 100.

He helps to help business leaders navigate Emotional Intelligence and Client Cognitive Biases in order to help them improve their Personal Effectiveness, Interpersonal Trust & Sales skills, Leadership, Innovation and even Memory Power.


FJ Rutjes

FJ helps companies go further, faster. He's held several senior leadership roles in retail, FMCG, healthcare and med- tech.

He’s an innovation advisor to hungry start-ups and ambitious scale-ups.

He's worked with some of Europe's most well-known brands, such as Philips, Innocent, KLM and Mont Blanc. He’s also worked in a private equity setting at Unilabs, Europe's 2nd largest diagnostics group, where he was Chief Marketing and Innovation Officer.


Sean Sankey

Sean Sankey has a background spanning finance, tech, consultancy and creative. Over the last 15 years has been trusted by organisations large and small to help their leaders deliver significant change.

He has worked in or been a consultant to executive teams in a range of SME’s across digital & creative sector as well as organisations as diverse as Aviva, Capgemini, Ofsted, HMRC, Dept. for Work & Pensions, Skyscanner and Shop Direct.


Kate Wood

Kate is a leadership coach and facilitator with a background in learning & development, employee engagement strategy, continuous improvement, communications and marketing.  Having worked across the board in blue-chip, non-profit and civil service organisations, she supports leaders and businesses to gain clarity and strengthen resilience, allowing people to thrive.

Programme Manager

Sarah Goulden

Sarah started her career in higher education managing strategic partnerships and collaborative projects. Sarah worked with companies including Santander, Vodafone and Deloitte, managing projects that bridged the gap between education and industry. Here at Form, Sarah works closely with our clients, partners and the team to ensure projects are smoothly delivered.

Project Manager

Kat Jackson

Kat is a creative thinker who has worked across a variety of SME’s managing design accounts across Europe within retail and e-commerce.

She was an integral part of the growth of a Times Fast Track 100 company. Building their design team, unique processes, creativity and strategy. Her design work has been featured in Elle Decoration and The Guardian. She’s passionate about the DCT community, leadership and talent in the north west. At Form she manages regional and global leadership and growth programmes.

Projects & Events Manager

Louise Farrelly

Louise started her career in an events agency where she was managing a number of projects for high profile clients, including Adidas and The Co-op. Louise then made the move to a design agency where she focused on creating greater operational efficiency for the organisation. She naturally creates efficiency and order within the day-to-day helping to ensure a seamless delivery of internal and external projects and events in her current role at Form.

Project Coordinator

Laureece Nuttall

Laureece delivers exceptional projects and client experiences and plays a key role in Form marketing and operations.

She is passionate about delivering smooth running projects and programmes – skills honed in her past life working on customer campaigns at Matalan and the marketing team for the 2018 International Business Festival – now the Good Business Festival. 

Laureece is training to be a mentor for the Girls Network, a programme that connects girls from the least advantaged communities with mentors and professional networks.

About us

Our Values

You can go into a room and pick some words that describe who you want to be. Or you could ask your clients to describe who you already are.

We did that. Here’s what they said.

“The folks at Form…”

“Are trusted guides.”

We’ve all trodden different paths. Got a bunch of various battle scars. Built different teams. Grown a group of companies. Helped our communities.

Our clients tell us that those experiences feed into our leadership development and growth programmes that brings them to life in a way that goes beyond the textbook.

“Bring clarity.”

We’ve been in a lot of offices. Not once have we heard “you know what’s needed around here is less clarity”.

Sometimes it just takes an external perspective, a well-crafted question or the permission to cut through the noise and make a decision that will make all the difference in bringing about the kind of clarity that creates progress.

“Live generously.”

Leadership at its essence is an attempt at generosity. It’s giving something of yourself to make people and places better than you found them. We know we don’t always model this perfectly, but we’re always trying to get better.

“Believe in people.”

Two things can happen when you get older. You either get cynical about the potential for people to change or you see possibilities for change and improvement everywhere you go, because experience bears it out.

The latter is not just a better way to live, it’s the only place to start from if you’re going to help others grow. So that’s what we do.

Find out more about the thinking that underpins our programmes, strategies and development.

Our Thinking

With clarity comes meaningful change.

All our programmes and strategies are developed with one aim in mind – to help you create a remarkable organisation.

And underpinning everything we do is a focus on getting clarity. When you work with us, you’ll hear us talk about it a lot.

Clarity helps you take control, give attention to the things that matter, go beyond the obvious and grow with purpose.

Most of the clients we work with are leaders who have experienced success and are constantly pursuing growth.

We can help you find the answers. With insight, the right development, and support for you and your team.

And you’ll become part of a creative community that includes companies like AJ Smart, Ogvily and Ustwo.

Say Hello

Are you a leader who's looking for change?