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Traction

Turn your innovation into revenue.
Traction

You’ve built something brilliant – a product, service or platform that works. You’ve got the team, the vision, and the ambition. But, growth isn’t following.

Traction is a fully funded programme that helps you turn your innovation into a commercial success.


On Traction

you will:




  • — Untangle assumptions about your product or service

  • — Clarify exactly where you meet your customers

  • — Create and run real-world growth experiments that drive clarity and revenue

  • — Build a clear plan and pipeline for sustained commercial traction

Over six weeks, you and a senior colleague will get access to:

Three expert-led sprint workshops to sharpen your offer, pricing and market activation

1:1 guidance from commercial specialists and peer learning sessions to tackle your specific challenges

A live showcase to test your proposition and get live market feedback

By the end of the programme, you’ll have:

A sharper, tested value proposition

Real-world feedback on pricing and offer

A live go-to market strategy

Multiple commercial experiments to generate early sales

New collaborative connections to drive momentum

A peer network of fellow ambitious leaders

Traction is the right fit for you, if you:



  • — Have a team of 5+ staff (including founders)

  • — Have an MVP, product or IP ready for scale

  • — Are ready to commit two senior team members to three sprint days

Dates to suit your diary

Dates TBC

Ready to turn what you’ve built into repeatable revenue?